Brand development



eFrac is a leading independent stimulation consultancy group specializing in project management for both conventional and unconventional reservoirs worldwide.

They knew the importance of establishing their brand globally and when they wanted a new brand look and feel Hello Web where chosen to work closely with eFrac to develop the brand as a global identity.

The development stage saw a lot of work finding the right logo that truly described eFrac and their work worldwide. Once the right symbolism was developed to describe their process and would be recognisable across countries and cultures. Once this was established the brand guidelines where developed to be used globally.

A lot  of development then went in to producing the website and other marketing material across the board.